John needed to sell his house quickly. He had recently retired and purchased a home in Florida… he was ready to move! The mortgage on his new place in Florida was about the same as his current mortgage.
Now he needed to sell quickly or he would have to carry two mortgage payments which he really couldn’t afford if he was to enjoy his retirement the way he wanted.. But John wasn’t really worried about it. After all, his house was in a nice neighborhood in a desirable part of town near great schools.
He hired a Realtor®, certain that once the for sale sign was in the yard, buyers would line up to get a chance to buy it. He was confident he would sell quickly and get his asking price – no sweat!
One month passed with no offers. John was getting worried. He really needed to move soon. The movers had already come and he was ready to join his furniture in Florida but now his first mortgage payment on the new house was due and he couldn’t afford both, but no one was interested. Then, to add insult to injury, buyers were leaving tons of negative comments!
So what was the problem? He wasn’t making his house ready for buyers. John just refused to make his house buyer-friendly. His real estate agent had cautioned that if he didn’t get the house show-ready, it would sit on the market and sell for far less than asking price.
Unfortunately, John’s mistake is all too common. Many sellers think they can just put a sign up and that’s enough but they were finding lots of other houses for the same price or just a little more that were in mint condition.
Buyers don’t want a fixer-upper; they want to back up their moving truck, unload their stuff, and put their recliner in front of the TV. Sellers who refuse to believe they need to do much of anything to get their house ready to go on the market think they are saving money on the front end but, in fact, they are losing it on the back end.
John’s refusal to invest in sprucing up his home before putting it on the market was about to cost him a double mortgage payment, not to mention the stress of trying to sell from out-of-state. So if this mistake can cost you time and money, not to mention cause some serious stress, why do sellers refuse to make their houses more attractive to buyers? The three reasons many sellers aren’t getting their house ready for buyers: